ND Nacho Day

September 20, 2007 at 12:11pm Jordan

Having just posted about a bad sports marketing idea, here is kinda good one. Ok, it really isn’t a sports marketing idea, but it ties into sports.

In light of ND’s rough start to the football season, Taco Bell restaurants in the South Bend area are offering free nachos to their guests on Sunday because quite frankly, game day for an Irish fan is “Na-Cho Day”. (A play on “not your day” for those who don’t get the play on words.)

Taco Bell is getting all kinds of press and blogging around this (including me, obviously) so I’ll qualify it as a decent marketing idea. It will also get people into the restaurant to buy some tacos and burritos to go with their free nachos, which is always good.

Entry Filed under: Marketing, Notre Dame

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